Exploring New Online Opportunities

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I have been trying out some online sites that are relatively new, including one – the user-curated site Pinterest focused on photo sharing – that is very quickly gaining popularity.

You can read an article on Forbes.com about why Pinterest is growing so quickly.

The sentence I found most revealing in this article was: "Ironically, the pinboards help you get to stuff that interests you quicker by sidestepping your actual friends."

This is a very interesting concept that a social networking site can be more effective for you outside the connections you have on the site. I want to give this concept more thought because it could have wide-ranging implications.

Meanwhile I have started my Pinterest profile – see http://pinterest.com/ZimblerMiller – using the same username as on Twitter, although I have a long ways to go until my Pinterest account is maximized.

When I recommended Pinterest to a friend who creates one-of-a-kind jewelry pieces, Yael said to also tell her about the user-curated site Fancy, which will now enable transactions directly on the site. Here is a Mashable article on this new function.

Meanwhile, wearing a different hat, I have uploaded a screenplay of mine – DR. SOAPY – to Amazon Studios. Yes, Amazon is getting into the movie business.

Check out my Amazon Studios project page to get a feel for what a screenwriter can upload. And if DR. SOAPY seems of interest you, download a free copy. If you like it, I would appreciate it if you would write a review on its Amazon Studios project page.

(The photo on this post is the "cover" that Yael created to go with the DR. SOAPY submission.)

Finally, I'm participating in an online course taught by Mari Smith, the Facebook guru. She demonstrated how the Facebook personal profile timeline could be a very powerful tool for making targeted connections on Facebook. And she said this functionality will eventually be rolled out to Pages (formerly known as fan pages).

Mari also pointed out that Facebook's new functions are influenced by the existence of Google+. Isn't competition a wonderful thing?

For me, experimenting with Facebook timeline opportunities is on my "to do" list along with other opportunities in connection with the upcoming release of the first ebook in my nonfiction ebook series for teens and young adults. (Yael also created the cover for this ebook.)

Depending on my experimenting with these different sites, I may want to change up my social media relationship marketing strategies for Miller Mosaic. Of course, who knows what the next exciting social media opportunity will be?

We are truly in the midst of a brave new world – and getting braver and newer all the time!

© 2012 Miller Mosaic, LLC

Phyllis Zimbler Miller (@ZimblerMiller on Twitter) has an M.B.A. from The Wharton School and is the co-founder of the marketing consulting company www.MillerMosaicLLC.com, which is now WBENC certified and helps clients effectively use social media and other online marketing strategies.

Check out Phyllis' books and other projects at www.PhyllisZimblerMiller.com