Battle of the Social Media Giants: Facebook Vs. Twitter Vs. Google+
Social media has taken the world by storm in the last 5 years. It has become one of the things that have defined the early part of the 21st century. Millions of people use Facebook, Twitter and Google+ to communicate with others on a daily basis. Which company is going to become number one in the social media world?
Google+
Google+ is a relative newcomer to the world of social media. The social media platform was created in response to the growing influence of Facebook in the digital world. Google is the king of search engine providers, but Google has failed to adapt to the emergence of social media. With an estimated 40-60 million users, Google+ has about 10%of the number of users that Facebook has.
However, the backing of a large company like Google should ensure that Google+ is able to carve out a little niche in the social media world. The group hangout feature is unique among social media platforms. The ability to communicate via webcam is something that Twitter and Facebook do not have.
Twitter is as much an alternative to Facebook as it is a competitor. The main concept of Twitter is that a user can send 140 character messages to their friends. Twitter is usually billed as a text message system for the Internet as the 140 character limit is roughly the limit for most text messages. However, Twitter delivers much more than simple 140 character messages these days.
Twitter users now have a wide variety of media that they can include in each Tweet such as pictures and videos. Third party Twitter programs also allow users to create messages that are longer than the standard 140 character limits. Link shortening services also allow for more information to be packed into each message that is sent.
Sending a Tweet is not something you have to do manually anymore. There are several services that allow a user to schedule a Tweet for a specific time. If you have a lot of messages that you need to get out, it is possible these days to schedule messages in bulk. The ability to automatically send out messages adds a layer of convenience to the service.
Facebook is the king of social media. While it was originally meant to be a social service for college students, it has blossomed into the biggest social media company in the world. It is estimated that over 800 million people now use Facebook.
Facebook is so popular that other companies have been able to become successful simply by marketing its products on the site. Zynga, the company that makes games like Words With Friends and Farmville, has become a multi-billion dollar company simply by putting its products on Facebook.
The company has recently filed paperwork to go public. The IPO, which is expected to raise almost 10 billion dollars, will value the company at 100 billion dollars. This makes Facebook worth more than Hewlett-Packard and other respected American companies.
Chances are that you will go ahead and like this article when you have finished reading it, or you will share it with friends once you are finished reading. None of that would have been possible without the emergence of Facebook.
Social media is going to be a force to be reckoned with in the future. Facebook, Google and Twitter are all viable services that should be fighting for market share for years to come. It will be interesting to see how the competition between the three companies will change and alter the course of how we communicate with other on a daily basis.
My name is Nisha Sharma, I represent a site called netefffekt.com. I love to write about business tips and advice.
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