Can Software Magically Match You To The Right Franchise?

New Post From The Franchise King®

On Franchise “Matching“

A few years ago, I read about some new software that could “match” prospective franchise owners to “the right franchise.”

What a crock of sh*t. Look. Just what the world of franchising needs. A “sophisticated franchise matching tool.” For that “human” touch. And now, potentially hundreds of franchise brokers are using this magical software with everyday people who are considering franchise ownership. People who may end up investing $2...