The Techlash Book is in production, but…

Here’s some background information

* From the Introduction: the Techlash definition and method summary

* From the Appendix: the list of interviewees.

 

The 130 pages between them tell the Techlash story in detail:

* When and why the tech coverage shifted to tech-backlash
* How the Big Tech companies defended themselves from scrutiny, over and over again, and how it too backlashed
* The lessons to be learned in both tech journalism and tech PR.

 

More info about those research findings – coming soon.