Maximizing Developer Effectiveness

My colleague Tim Cochran has helped many software engineering
organizations transform to respond faster to changing market needs. Often
companies struggle with these transformations and a primary reason for
these problems is that engineering organization has neglected to provide
developers with an effective working environment. The key to
to developing an effective environment is to concentrate on feedback loops.

In this first installment, Tim contrasts a developer's day between
high-effectiveness and low-effectiveness environments, using this contrast
to show that poor organizations need to remove the common frictions that make
developers feel unproductive .

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