Real-world book retailing

This is an instructive post (via PV) about why foreign books don't sell well in Japan. Have a look at the pictures--basically the books are shelved so that they are impossible to find. It's a real-world example of the importance of floor placement, and it's had this huge, longstanding impact on the Japanese book market--foreign books are not easy to buy, so voila, no one buys them.

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Published on February 11, 2012 13:55
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