How to Make Customers the Bull’s Eye of Your Target

My river house in the mountains of North Georgia just got fiber optic high speed Internet. In Internet talk, we went from 10 mpbs to over 100 and the capacity to stream TV instead of using a pricey satellite dish. But one of the older TVs needed a fire stick to interface with the Internet. We wanted a 4K, not a 1080. I called Target in Athens to inquire if they had an Amazon Fire Stick 4K in stock; they did. So, on our way to the river for the weekend, my wife and I stopped to buy the fire stick...