Book release in a pandemic

Authors with a forthcoming book need to look at many different promotion strategies during a pandemic. I’m learning as I go, since a lot has changed since my first novel was published. Here’s a few tips of mine. If YOU have any, please share!

Write it and Zoom…

Forget book tours. The biggest advantage to Zoom is that authors can appear anywhere without having to leave their living rooms, and anyone from coast to coast can watch. Just be sure to get dressed (right?) and plan ahead wher...