Surplus rules of engineering strategy.

This is pruned from an in-progress article on engineering strategy.

While sharing my advice for writing an engineering strategy, my second draft had an extended section of “rules for writing engineering strategies.” I think these were all useful, but it was a piece that suffered for too many ideas, and I ended up removing most of them.

I think they’re useful, so I’ve included them here. For context, the rules that I kept in the original piece are:

Start where you are (start small; start loca...