The Value of a Writer

The economy has had a chilling effect on businesses…and writers. At one time, a business valued its corporate identity and how its communications reflected the professionalism of the brand. But the economy seems to have cut corners in many company communications.

Yesterday, I received two e-mails from major magazines trying to drum up advertising dollars (I do some freelance marketing and receive e-mails from advertising reps). Here are examples of why writers (and basic writing skills) are impor