[image error]I am always interested in the varying release dates for Christmas books. Some release in October, some at Thanksgiving time, or even early December, and after looking a little more into it, there definitely isn’t a set ‘this release date works best’ formula.
For this post I turned to the fabulous author and reader community of Instagram. I wanted to ask readers themselves what release dates they preferred, and here are the results:
[image error][image error][image error]The majority picked that they prefer Christmas books to be released at the end of October- early November, but that option only just beat the end of November release date. I reckon we should say mid November would be best as a compromise, right?
However, judging by these results, a December release is much too late for most readers.
I don’t know if you are as fascinated by these types of things as me, but if you are looking to release a book this Christmas, I hope this post may have been of some help when choosing the most effective date.
Content belongs to KJ Chapman
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Published on October 27, 2020 03:20