Marketting Tip...

Not so much a tip (in fact, not a tip at all) but an observation about the marketing of novels. I've just been reading a blog written by an author who claims they are a terrible writer, and to reinforce this point, cheerfully quotes all the reviews which share this view, and variously desecrate every novel they have ever written. This got my attention not least because it was written in a highly comical and cheerful (not to mention slightly proud..) way, but the blog was using the terrible...