5 Pricing Mistakes that Keep You Poor

This is a guest post by Dina Eisenberg.  It includes some valuable info, a free offer, and a short survey request.  Thanks to Dina for sharing this.

Hands down - pricing is the most puzzling of the 4 P marketing mix. (That's product, price, place, and promotion.) 

In fact, finding that right price is like searching for the holy grail.  You believe it's out there, you search and search but it's always elusive, just out of reach.

The Pricing Puzzle

Pricing is a veritable see-saw. 

Charge too much...