​Why I don’t like marketing funnels…

​You don’t need a funnel for a successful solopreneur business.

Many solopreneurs are being indoctrinated by digital marketers who sell them on the idea that they need a sales/marketing “funnel”.

A typical funnel works like this:You see an Ad (for example on Facebook or Instagram), or receive an email, and it’s about a wonderful “free” thing… free video series, email course, or an intriguing quiz.

You can only get that “free” thing by giving them your email address. This is known as “the opt-in.”

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