Making it normal not to fly

For over a decade I have lived a mile from an international airport without using it, because I have decided not to fly unless absolutely necessary. I have a lot of conversations about this, and it seems that most people don’t really know about the impact of flying. The industry endlessly repeats the fact that its contribution to total global emissions is in the single figures – 2 to 5%, depending on who you ask.

That makes it sound like a minor thing, which is of course the reason why the indus...