Why and How I Created a New Podcast…Subscription Stories: True Tales From The Trenches

Last year, when I spoke at The Subscription Show in Boston, someone from HBR asked me what my podcast was called. That innocent question got me thinking. Why don’t I have a podcast? I did have a file called “podcast notes” that I’d been adding to for two years. I hadn’t spent anywhere near as much time thinking about podcasts […]