Precious Fragmentation: iBook 2, iBooks Author, and iTunes U

Precious Fragmentation: iBook 2, iBooks Author, and iTunes U:

preciousfragmentation:

This is Apple. Become aware of a major problem: The Textbook Dilemma. Slowly uncurl beta solutions to these things: the original iBooks and original iTunes U, both neat things that felt could be so much more. When the time is right, upgrade these places: iBooks 2 and the new iTunes U.  And then, because delivery is just as important as the content itself, release an ungodly simple authoring tool at 100% off the price of the competition, with the only caveat being that the books and the store and the tools only work on your own proprietary platform, all the while entirely disrupting entire industries that, up until yesterday, thought they were safe from you.