The post goes viral on a Wednesday morning, sometime between seven and eight. Hes not sure what analytics would have to say about optimised timing, but has far bigger things to think about now. 
 He used to love memes. But now its his face accompanying who knows what awful version of the thing it is today, hes distinctly against them. 
 He clicks the bookmark for Twitter, holding his breath for whatever delights hell have to face today. 78 notifications, 14 direct messages; not so bad. He opens...
   
    
    
    
        Published on May 14, 2020 16:00