How to Get Great Endorsements that Sell Books By Shel Horowitz

Two week's ago, we has the pleasure of reading Shel Horowitz's post on Marketing Tips For Authors entitled, Great Endorsements Sell Books. Today, Shel is back with Part 2 of his popular post where he will share with us how to actually get the great endorsements that sell books. Shel is an award winning author who has blazed trails that all authors dream of blazing. It's my pleasure to bring him back for this encore post. Before we get to Shel's post, here are a couple of quick housekeeping an...