Marketing Your Private Practice in the Time of Coronavirus

Many private practitioners’ caseload has lightened because of the coronavirus pandemic, but if your decline is large or if your practice wasn’t full before the pandemic, the virus could have a silver lining for you: Perhaps it’s a wake-up call to take a hard look at why: Are you not sufficiently effective or likeable? And/or is it a marketing problem? I offer suggestions in my Psychology Today article today.