We Tried: In-Store Makeovers

If only life were that simple. Suddenly you’re overcome with… the fear. It creeps up on you like an impending smear test or the feeling that you’ve forgotten to hand your coursework in 10 years too late.

What if she can’t do me like I do me? What if she can’t paint my tiny lips like I can, or handle my brows like I can?

It’s the same inner monologue that plays out when we commit to a hair appointment. Suddenly our hair looks f*cking great. Never have our locks looked quite as superior than in...