The Top 10 Most-Loved Products Have This in Common

What products do you love? How about one you truly adore? I ask every person who joins Aha! these two questions during onboarding and most people can only come up with a few. I posed this question to recently and the results were the same — just a handful of companies listed. When probed for details, you would think it is the features of the product itself that people say they love. But you would be incorrect.

Most companies are special to customers because of the people...