Let us go Back to Local?

This article was first published on October 1, 2019 on hospitalitynet.org under a different title:  The Return to Power of Local Hotel Brands?

With the dramatic collapse of Thomas Cook it seems that the era of the neo-colonial tourism system, in which the travel trade pulled the strings, is finally coming to an end. For one and a half centuries, since Thomas Cook started the tour operating business around 1850, int...

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