Day #11 - Mistakes

The people who listen to your podcast are making mistakes. If you talk to them often, and you should, you'll start to see patterns – the same mistakes made over and over.

Talking about common mistakes listeners are making on your podcast and can show them three things:

Social Proof - It shows that "other people" are listening to you. It shows you have an awareness of a common issue (and teases a solution). It may build rapport if you've been through that issue yourself and want to share the experience.

On a more general level, this is another opportunity for you to get personal, build rapport, and show your humanity. Nobody wants to listen to a robot, yet that's what so many upcoming solo (and non-solo) podcasters broadcast to listeners when trying to be flawless.

Mentioned On The Episode

3 Mistakes I Made When I Started My First Podcast

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Published on November 11, 2019 10:00
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David     Hooper
The Marketing Podcast for Podcasters
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