In Tragedy, Inspiration

For those of us who worship at the altar of hops and malted barley, no trip to Kenya can be complete without sampling a bottle or twelve of Tusker, East African Breweries' flagship beer. It's by no means a great lager—when served cold, it reminded us of the thin-yet-refreshing Brazilian brew Antarctica. But Tusker gets point for its intriguing back label, which declares that the beer is named after the elephant that killed one of the drink's creators.

Really? Such an explanation struck us as ...