Learn How to Reach the Library Book Market
By Terry Whalin @terrywhalin
You spot a new book that looks interesting. Where do you turn to
get that book? Some of you are thinking Amazon—and yes Amazon would have some
information about the book. Yet on Amazon to actually get the book in your
hands, you have to buy that book and spend money. Often the first place I look
is not to buy the book but to explore my local library. Can I get the book
there? Can I get the audiobook through my library? Can I get the book through
interlibrary loan? Often the answer is yes.
I have a branch of my local public library about three blocks
from my house. As I've learned to use their online catalog, I can often reserve
books from home, then get an email they are ready for me to pick up and go get
these books. If I don't find the book in their catalog, then I can use
interlibrary loan to locate the book and get it. Or sometimes I will make a book
purchase suggestion. For example, last week in my email I saw a book where the
title caught my interest. I searched for the audiobook version on Overdrive but
did not find it. I returned to my local library and filled out a form to make a
suggestion on a book. Later that day, I got an email from the library they were
ordering the audiobook version through Overdrive and it should be available
later that day. A few hours later, I searched for this audiobook, found it,
checked it out and downloaded it to my phone—all without leaving my
home.
Hopefully through these stories you are seeing the value and
diversity for book lovers to be using your local library. Last week I did a
45-minute online class about libraries with Amy Collins. Here's some facts Amy
pointed out:
* Over 57% of Millenials have been in a library or on their
library website in the last month
* 71% of Americans have used a library in the last
year
* The American Library annual budget for materials and books is
just over 2.8 BILLION Dollars.
If you don't know Amy, she is the most trusted and experienced
teacher in our industry and teaches hundreds of classes each year on how to get
your books INTO libraries. There is no special trick to getting your book
approved and purchased by libraries. But there ARE things you have to know and
do to make this amazing side of the book business work for you. Amy Collins is the founder of Bestseller Builders and president of New
Shelves Books. Collins is a recommended sales consultant for some of the largest
book and library retailers and wholesalers in the publishing industry. She is a
USA TODAY and WALL STREET JOURNAL bestselling author and in the last 20 years,
Amy and her team have sold over 40 Million books into the bookstore, library,
and Chain store market for small and mid-sized publishers. She is a columnist
for and a board member of several publishing organizations and a trusted
teacher in the world of independent publishers.
With over 10,000 libraries in North America alone, this
wonderful opportunity to learn exactly HOW to sell into thousands of
libraries is a wonderful opportunity. Amy recorded her workshop and includes a
handout and valuable information. You can access it right away at:
https://www.newshelves.com/Whalin
Do you use your local library? Are you selling your books into
libraries? Let me know in the comments below.
Tweetable:
Are you reaching the library market with your books? Get insights and a free workshop from a respected expert. (ClickToTweet)
Published on September 29, 2019 01:00
No comments have been added yet.


