To Name Something Is to Know It

There’s a classic scene in The Simpsons where Mr. Burns loses his nuclear power plant and has to become a “regular guy.”

Standing in the grocery store aisle he stares perplexed at two identical bottles. One is labeled “ketchup” and the other is labeled “catsup.” Looking back and forth he repeats, “Ketchup… catsup. Ketchup… catsup. Ketchup… catsup.” He stutters for a moment and mumbles, “I’m in way over my head.”

The scene cuts with him being arrested by Chief Wiggum and taken to the Springfield Retirement Castle. Wiggum says, “Relax. You’ve gone off your nut. So we’re stuffing you into an old folks home.”