Ads and Sales- Book Launch

So I unfortunately had to launch with no customer reviews and 1 editorial review on day 1 of the book launch. I’m going to post the results of the book launch regarding ad spend and results for each day.


Note- As of right now I’m launching with a 4 star editorial review from Self-published reviews (a buddy site for Kirkus) and no customer reviews.


Pre-launch day–  The same day as the editorial review, I received 22 page reads and no sales.


Day 1–


Total sales- 1


Page reads- 0


Bookbub–


[image error][image error]Amazon–  No stats showing yet and no sales as far as I know.


Bknights– Looks like I might have gotten 1 sale from this newsletter promo. I spent extra for a bonus service, but for just the newsletter promo it’s about $7.


Day 2–


Note- I got 2 customer reviews today towards the end of the day.


Total Sales- 1 (thank you writing community on Twitter) 


Page reads- 36 


Ads running


Bookbubs


Amazon- only had 8 impressions and no ad spend…weird.


Conclusion so far–  For me the best way to get sales has just been being a part of a writing community and being confident and excited about your story. I will let you know if the newsletter ads work out better, but so far Amazon and Bookbubs was wasted money for me ads wise.


Day 3–


Sales- 0


Page reads- 1


Amazon Ads– 13 impressions/ no clicks or sales


Bookbubs Ads– Spent about 6 dollars so far. 7 clicks and no sales.


Day 4–


Note– I have 3 different 4 star reviews from customers now.


Sales- 1


Page reads- 0


Promotion on Fiver through Dracosama- Ad spend- $7


Amazon- $0 (Not really getting impressions, clicks, or sales from Amazon.)


Day 5–


Sales- 0


Pages read- 0


Amazon ad (with automatic targeting)-


 


Day 6–  (I added an extra couple of days to the launch because this was the earliest I could schedule the promotion)


Note– I just got review #4 today.


Book Rebel–  $20  (Scheduled for August 19th)


Sales: 4


Pages Read: 0


This has by far been the ad that has gotten me the biggest mileage so far. I got 4 sales on the day of the promotion.


 


Bonus launch boost before the convention


Bargain Booksy- $25 (Scheduled for August 29th)


 


 


 


 

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Published on August 14, 2019 14:52
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