Elevating Your Business – Who Are You Surrounded By?

When you look around, who are you surrounded by? Who are you affiliated with?

Association is very impactful. I think about this often but it really hit me when I saw my books displayed next to Michelle Obama’s. (Political association aside, you know that was pretty great!)

There are many factors which can represent you and your affiliations are one of them. The placement of my books increased my credibility. And credibility, my friends, is very enticing for your clients.

What actions are you taking to up level the credibility of your company?

One surefire way to elevate your game – surround yourself with people and companies which represent the best of  you and what your company offers – and see the difference.

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