To Know Why, Never Ask “Why?”

In coaching, why is important. Why the client wants to achieve that. Why they reacted the way they did. Understanding why helps the client to change. As important as why is, I rarely use the word “why” in a question. Why? I’ll tell you.

It’s said that if you ask “Why?” five times you’ll get to the root cause. In conversations, asking “Why?” five times usually irritates the client or causes defensiveness! 

It’s easy to ask “Why?” But expect to hear a short, simplistic response, or “I don’t k...