The writing test: should you do it?

When negotiating a project or ongoing work with a new client, copywriters and content marketing writers often get asked to take a writing test. Is it worth your time to write something new in addition to providing writing samples? Sometimes.

A writing test or copy test is a sample exercise some companies ask for so they can get a sense of your writing style and proficiency. It helps companies because they can evaluate multiple writers who are covering the same topic. If it’s a specialized i...