"I Hope They Serve Beer In Hell" opens Friday, complete list of theaters

[image error]Like I explained on Monday, our distribution strategy is a typical indie one: 125 screens the first weekend, 300 or so the second, then wide expansion into about 2000 by the third weekend, which will cover the whole country.

This will mean that for some of you, the movie won't be getting to your city for two or three more weeks. This sucks, but please understand why we are doing it this way: It's because this is how we have to do it in order to give the movie the best chance of success given t...