A Promise Is A Promise…

I don’t usually pass on press releases, but this one, I think you’ll agree, is unique…

Traffic to DISCOVERmagazine.com set a new record in March 2009, drawing 1.7 million unique visitors, more than three times the traffic for March 2008.

CEO and Publisher Henry Donahue and popular Bad Astronomy blogger Phil Plait—whose blog garnered 2 million page views in March—made a promise last year (when traffic was one-third what it is now) that they would both get science tattoos if the site’s traffic reac