Narrowcasting

The advent of the internet has meant the arrival of all sorts of programming serving niches that were, until now, ill-served by the mainstream media.

For instance, a series of "let's put random crap in a microwave and see what happens?"

Then there're Lovcraftian talk shows:

And the Sith Lords of the supermarket.

Then there's my favorite rabid squirrel (NSFW audio)