Metaphor is at the core of nearly
every scientific breakthrough throughout history, and celebrated scientists
like Niels Bohr, Richard Feynman and Albert Einstein relied on metaphor to help
them make new discoveries. At all levels of society—personal, cultural,
scientific, social, political—fundamental change depends upon our ability to
engage with metaphor. 

Aristotle claimed that his soul
never thought without an image. Einstein said that words did not have much to
do with his own thought process. Rather, it was visual and kinesthetic images
that helped him formulate his mathematical and scientific concepts…words had to
be laboriously found in a “secondary state.” August Kekule said his discovery of the benzene ring arose from a
vision he had of a snake taking hold of its own tail. And Velcro was invented
when George de Mestral, a Swiss engineer, noticed that
the cockleburs that were stuck to his pants had tiny hooks on them. 
   
    
    
    
        Published on February 23, 2019 14:59