Con-ventional Wisdom – a 2016-2018 Post-Mortem Retrospective

To follow my sales journey and to see how I did at past conventions, click here for the full list of articles.
I talk conventions with my BFF on my new podcast, BUSINESS BFFs. Listen here.

Since 2013, I’ve been attending conventions to sell my books. But in 2016, I doubled down on this strategy, and I’ve spent the last three years doing constant conventions, festivals, and craft markets. “Constant” is a word here that means, 10+ shows a year. That’s nearly a show a month for three years, averaged, but usually shows clump together in the spring and fall months, with a break in the winter. I also give myself a month in the summer where I don’t do shows. I do have to write at some point, you know!