Don’t You Hate It When …

Don’t you hate it when sites or stores do “teasers?”

I do.

They tell you that “something” is coming [maybe they even give you a sneak peek], trying to snag your interest and gin up your anticipation. But then they leave you hanging and don’t tell you what that “something” actually is.

Huh? What?!

I hate that.

And I’m gonna do it right now in this post.

(Sorry!)

Next week, in this Wednesday space, I’ll be introducing a product that Shawn and Callie and I have been working on for more than three years.

At various points over that time, we thought we had it ship-ready and were psyching ourselves up to announce and launch it. But we never had it 100% right, so we kept setting the takeoff date back.

Finally we’ve got it.

Okay, okay … what exactly is this new thing?

I can tell you this much today:

It’s for writers and artists and entrepreneurs.

There’s nothing like it out there.

It answers a need that writers knew they had but had never quite put their fingers on.

It’s available only from www.blackirishbooks.com. No Amazon. No B&N. It’s only gettable for people who visit this site or have signed up and are members.

(Don’t worry—if you’re a member, you’ll get the announcement in your Inbox. You won’t miss it.)

As I said, I can’t tell you yet what these new things are.

But I can tell you the name.

They’re called Black Irish JABs.

Coming next week.

Full details in next Wednesday’s post.

I’ll curtail the tease now. Thanks for being patient. I apologize.

See you next week!