The Strange Science In Fashion
If you are too young to remember the decade of the1960sand all the crazy fashions which came into vogue during that time,I would like to educate you about the"Paper Dress"with a little help fromWikipedia.
Paper clothing, in the form of women's dresses and other clothes made from disposable cellulose fabric, was a short-lived fashion novelty item in the United States in the 1960s. The mass-produced paper fashion was invented by the American Scott Paper Company in 1966 as a marketing stunt. Customers could send in a coupon and $1.25 to receive a dress made of "Dura-Weve", a cellulose material patented in 1958. 500,000 of them were produced, and other manufacturers soon followed suit. By 1967, paper dresses were sold in major department stores for about $8 apiece, and entire paper clothing boutiques were set up by companies such as Abraham & Straus and I. Magnin. At the height of demand, Mars Hosiery made 100,000 dresses a week. Other items made of paper included underwear, men's vests, bridal gowns, children's pinafores, and even rain coats and bikinis. Good for two to three wearings. But as the novelty appeal of paper clothes wore off, their downsides became more apparent: they were generally ill-fitting and uncomfortable to wear, their garish colors could rub off, they were often flammable, and of course they very soon ended up as waste. By 1968, paper clothing had disappeared from the market.
Now,if you think that is the most outrages,ill-conceived,idea for clothing,you haven't heard about the Wet Runway Shower, Where Dresses Dissolve. By M Dee Dubroff for Inventorspot.comRenowned for his experimental designs, British/Turkish/Cypriot fashion designer, Hussein Chalayan, has once again created a unique runway show and collection. Forever alive on the silver screen, Gene Kelly cheerfully sang and danced in the rain, but despite the deft and graceful magic of his moves, he couldn't make his umbrella dissolve. This type of high-tech enchantment would come decades later, with the advent of the works of an exciting and highly unconventional designer named Hussein Chalayan. Using the medium of the fashion runway, he has created a show worthy of a colorful circus act with his water-soluble dresses.
Yes,this designer developed clothing which dissolves when it gets wet.How is that for a fashion statement?
This is,Why Didn't They Have This When I was Twenty-Years Old?Think Of All The Water Balloons Which Would Have Been Sold Back Then!Jim Hauenstein,
And,
“And the women who had thought they wanted dresses never realized that what they had wanted was happiness.”
- John Steinbeck -
That is my story and I am sticking to it!
Like what you are reading?
Sign up as a Follower,or Set up my Blogas your Homepageon your Web-browser,or Leave a Comment,or a Suggestion,and I will answer you in a Post.
Thanks for reading.
If you are reading this on aCell-Phone,below this story you will see aLinkwhere it says;View Web Version.To truly get the full benefit of myBlog,I suggest you view the web version.You will just have to expand the page to be able to read it.
Thanks again.
Paper clothing, in the form of women's dresses and other clothes made from disposable cellulose fabric, was a short-lived fashion novelty item in the United States in the 1960s. The mass-produced paper fashion was invented by the American Scott Paper Company in 1966 as a marketing stunt. Customers could send in a coupon and $1.25 to receive a dress made of "Dura-Weve", a cellulose material patented in 1958. 500,000 of them were produced, and other manufacturers soon followed suit. By 1967, paper dresses were sold in major department stores for about $8 apiece, and entire paper clothing boutiques were set up by companies such as Abraham & Straus and I. Magnin. At the height of demand, Mars Hosiery made 100,000 dresses a week. Other items made of paper included underwear, men's vests, bridal gowns, children's pinafores, and even rain coats and bikinis. Good for two to three wearings. But as the novelty appeal of paper clothes wore off, their downsides became more apparent: they were generally ill-fitting and uncomfortable to wear, their garish colors could rub off, they were often flammable, and of course they very soon ended up as waste. By 1968, paper clothing had disappeared from the market. Now,if you think that is the most outrages,ill-conceived,idea for clothing,you haven't heard about the Wet Runway Shower, Where Dresses Dissolve. By M Dee Dubroff for Inventorspot.comRenowned for his experimental designs, British/Turkish/Cypriot fashion designer, Hussein Chalayan, has once again created a unique runway show and collection. Forever alive on the silver screen, Gene Kelly cheerfully sang and danced in the rain, but despite the deft and graceful magic of his moves, he couldn't make his umbrella dissolve. This type of high-tech enchantment would come decades later, with the advent of the works of an exciting and highly unconventional designer named Hussein Chalayan. Using the medium of the fashion runway, he has created a show worthy of a colorful circus act with his water-soluble dresses.
Yes,this designer developed clothing which dissolves when it gets wet.How is that for a fashion statement?This is,Why Didn't They Have This When I was Twenty-Years Old?Think Of All The Water Balloons Which Would Have Been Sold Back Then!Jim Hauenstein,
And,
“And the women who had thought they wanted dresses never realized that what they had wanted was happiness.”
- John Steinbeck -
That is my story and I am sticking to it!
Like what you are reading?
Sign up as a Follower,or Set up my Blogas your Homepageon your Web-browser,or Leave a Comment,or a Suggestion,and I will answer you in a Post.
Thanks for reading.
If you are reading this on aCell-Phone,below this story you will see aLinkwhere it says;View Web Version.To truly get the full benefit of myBlog,I suggest you view the web version.You will just have to expand the page to be able to read it.
Thanks again.
No comments have been added yet.
