Applying the ’23 MPH Principle’ to Your Customer Experience

Walk into the lobby of the five-star Mansion on Turtle Creek hotel in Dallas and the first thing you notice are the extraordinary flowers in the middle of the lobby. They do not look like they came from the local nursery; they look like they came from the jungle.

Order a fruit plate at the Hotel Bel-Air in Los Angeles and it might contain something unexpected–passion fruit, heirloom figs, or slices of kumquat.

Weston Hotels sport everywhere a signature fresh memorable fragrance called white t...