Buzz

How do you consolidate buzz? Can you? When you finally have people talking, clicking and following your name, how can an author focus all that general attention into a single project’s sales? Particularly when that project is unrelated directly to the new buzz? Besides flashing up “Buy Me!” lightboxes on your website, what else can a writer do? I loathe this side of the self-publishing business. Utterly despise it. Jeez, I wonder what percentage of buzz I just killed admitting that? Until tomorrow… Chloe #lightbox #buzz #focus #business #selfpublish