If you happen to read the NY Times Book Review, you might notice a full page ad with lots of thumbnail cover images from various print-on-demand outfits (PODs)—iUniverse, Author House, Xlibris, etc. If you’re thinking about publishing your first book, you might say, “Geez, I should choose one of these PODs—they advertise in the NY Times Book Review.” Yes, they’ll do that for your book too. What’s in your wallet? In other words, get ready to take out a second mortgage if you’re lucky enough to...
Published on July 24, 2018 03:30