Your Action or Your Life

Thief: “Your money or your life.”

(pause)

Thief: “Your money or your life!”

Jack Benny:  “I’m THINKING, I’m THINKING!”

 

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I had a recent exchange with a reader who complimented me on a powerful post.  I replied with thanks, but made it clear: the sign that such  communications  have power is not that it triggers emotion or thought but that IT TRIGGERS OR CHANGES BEHAVIOR.

 

I would go so far as to say that in a very real sense, no information that fails to change behavior has any real me...