Parents Don’t Freak Out About Snapchat and Other Social Apps

By now many of you have heard about Snapchat’s new adult channel “Cosmo After Dark.” After a week of controversy in both the popular press and among parents online, it was taken down less than a week after being launched. Most of what I saw being shared on social media was designed to freak parents out and get them upset. All the outrage on this is really missing the point and frankly, missing an opportunity.

As someone who’s spent the past 18 months researching and writing a book on social m...