The Iconic Advantage With Soon Yu - This Week's Six Pixels Of Separation Podcast

Episode #616 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to.



Soon Yu is an international speaker and bestselling author on innovation and design. His book, Iconic Advantage, challenges brands to refocus their innovation priorities on building greater iconicity, and offers deeper insights on establishing timeless distinction and relevance. Soon most recently served as the Global VP of Innovation and Officer at VF Corporation, parent organization to over 30 global apparel companies, including The North Face, Vans, Timberland, Nautica and Wrangler. While at VF, Soon created a $2 billion innovation pipeline, established three global innovation centers, and initiated industry-leading design best practices. Prior to this he worked at The Clorox Company and Chiquita Brands, where he won company-wide awards for best advertising, best promotion and best new product, while gaining industry recognition and awards. He has also been a consultant at Bain and Company, and a founder and CEO for numerous venture-backed startups. Along with his new book, Soon also teaches at Parsons School of Design and often guest lectures at Stanford University. Enjoy the conversation...


You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation - The Mirum Podcast #616.





Tags:

advertising

advertising agency

advertising podcast

apparel

bain and company

brand

business blog

business book

business conversation

business podcast

chiquita brands

design

digital marketing

digital marketing agency

digital marketing blog

digital marketing podcast

disruption

iconic advantage

innovation

innovation centre

j walter thompson

jwt

leadership book

leadership podcast

management podcast

marketing

marketing agency

marketing blog

marketing podcast

mirum

mirum agency

mirum agency blog

mirum blog

mirum canada

mirum in canada

mitch joel

mitchjoel

nautica

non fiction book

parsons school of design

podcast

six pixels of separation

soon yu

stanford university

the clorox company

the north face

timberland

vans

vf corporation

wpp

wrangler

 •  0 comments  •  flag
Share on Twitter
Published on April 29, 2018 05:25
No comments have been added yet.


Six Pixels of Separation

Mitch Joel
Insights on brands, consumers and technology. A focus on business books and non-fiction authors.
Follow Mitch Joel's blog with rss.