How Beyoncé Turned Coachella Into The Super Bowl

INDIO, CA – APRIL 14: Beyonce Knowles performs onstage during 2018 Coachella Valley Music And Arts Festival Weekend 1 at the Empire Polo Field on April 14, 2018 in Indio, California. (Photo by Kevin Winter/Getty Images for Coachella)

Beyoncé is one of only a handful of acts to play the Super Bowl twice — she starred in the game’s halftime show in 2013 and 2016 — and three times if you count last weekend’s Coachella gig, and four if you count tonight’s as well. Allow me to explain.

When Beyon...

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Published on April 21, 2018 11:00
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Zack O'Malley Greenburg's Blog

Zack O'Malley Greenburg
Zack O'Malley Greenburg—a Jay-Z biographer and former Forbes editor—writes on the intersection of music, media and money. ...more
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