Embracing Real Life

Recently, one of my friends asked--on Facebook--if it were possible to promote a book without social media.

This led to a lively discussion about promotion and how readers find out about books.

I pointed out that the majority of my friends--who are all big readers--do not even have a Facebook account. They don't use Twitter or Instagram. Nothing. They are too busy living their real lives and/or not interested in social media interactions.

But they read a lot. How do they find their books?

Number...