Design Fiction about food from Philips

*This is a ten-minute design fiction from Philips, clearly designed for viral distribution on YouTube. It's got some interesting stuff about food and nutrition in it, but mostly it's fascinating to see "design fiction," as a practice, institutionalizing in this way. It's not like they're baldly asking you to buy a Philips food processor: it's not a mass-media advertisement for any product in particular, they're pulling you into the lab and speculating, they're trying to get you into their conc