How Product Managers Are Driving Enterprise Transformation

The future of product management. I have written about this before. And I think that change really is here now — we see it happening with our customers at Aha! every day. Today’s product managers are more strategic, customer-centric, and team-oriented than ever before. Many are fundamentally changing the way their entire company thinks about its products and services.

Product managers are increasingly being recognized as superheroes. Confronting really big challenges every day and bringing m...