I’m not the only person who dislikes misplaced apostrophes (or should I say apostrophe’s?). There’s a Flickr page called Apostrophe Hell with photos of apostrophe abuse. Misused apostrophes turn up frequently on Mistake Monday on this blog. Below you’ll see some examples. I share them to remind all of us—including me—to pay attention to apostrophes when writing and proofreading.
Its vs. it’s
It’s vs. its is a classic example of where apostrophes are often abused, as you’ll see in the Mistake Monday examples below. Most often there’s an apostrophe where it’s not needed.



Sometimes the mistake goes the other way. A sentence lacks the apostrophe needed to create the contraction for “it is.”

Other possessives
You need an apostrophe to form the possessive for most words other than “its” and “yours.” The proofreaders for the images below didn’t remember that.
Contractions
Apostrophes are also important to forming contractions.
For example, “let us” becomes “let’s”—at least that’s what should happen.
Random insertion of apostrophes
Sometimes people seem to insert apostrophes randomly. What was this person thinking?

The post Let’s visit apostrophe hell appeared first on Susan Weiner's Blog on Investment Writing.
Published on March 27, 2018 02:47