Why Is It Important To Support My Brand?

When a consumer supports their local business owners, they enjoy the

benefits they can’t possibly get from shopping at national chains.

When you personally know the people behind the business where you’re buying

local products and services, you enjoy a connection you would not

otherwise have. You celebrate their ups and also encourage their downs.

This personal investment isn’t present with a big corporation or chain

store. Local businesses give a community its flavor. My brand is

different from any chain or corporation out there. I know the products

you buy or the services you request on a regular basis and can tailor

those services to make your experience even better.

Being a female entrepreneur, and being passionate about what I do, makes

me want to reach my brand, ideas and products outward to a bigger

audience. I put myself into my work and create something that’s

enjoyable on multiple levels. I want to create a connection with my

audience not only through my podcast, but through my books, my social

media services and the products I will sell. Sassy Productions is owned

and operated by your neighbor! I care about and invest in the

well-being of my community and its future. Local businesses are more

accountable to their local communities and donate more money to

non-profits. Besides having my company and brand donate to local

charities, I also want to be able to reach a greater audience and help

in any way I can through having my brand supported with your help.

This is why this kickstarter is so important to me. It’s more than just

having a dream fulfilled. It’s also being able to reach out and knowing

that small businesses do not always stay small – hence why corporations

are developed through the priceless support of local and small

businesses. We need to make sure we publicize and highlight the

successes of female entrepreneurs. Role models are a motivators and many

women who own a small business, are seeked out by young girls and offer

them mentorship and investment in their ideas. Nothing would make me

happier than to help other women reach their potential too.